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Jim Tagliaferri
Director, Marketing
Mr. Tagliaferri has more than 15 years of experience in IT, with a focus
on marketing innovative products and services to companies that use
IT and new media as fundamentals of their businesses. He played an integral
role in the campaign to re-brand and re-position Gladwyne Software Surety
as Fortera.
Prior to joining Fortera, Mr. Tagliaferri was responsible for helping
build and execute marketing strategies and programs for companies using
eCal Corporation as their de facto Internet calendar communications
platform. He also managed the communications launch and marketing for
GE and Lockheed Martin's strategy to leverage their aerospace expertise
into the B2B marketplace as their commercial systems integration arm.
Mr. Tagliaferri also ead the marketing effort during the transformation
of ICON Solutions to triSpan, which lead to successful acquisition by
AnswerThink Consulting Group, and forming AndwerThink's e-Business division.
Mr. Tagliaferri holds a BA in Marketing and Advertising from Hussian
College.
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